Viral Marketing Without The Internet

Viral marketing is an effective advertising tool that has been used over the years. In fact, many businesses have already gained success through this type of marketing campaign. The main idea of this campaign is to let people spread the word about a particular product or service that they are very interested in.

Viral marketing basically refers to marketing or advertising techniques used to generate awareness amongst consumers or a specific target audience through networking or word-of-mouth with the help of various kinds of marketing media (not just the internet). In essence, the main goal of using such type of marketing technique is to produce effective viral messages that can be easily spread from person-to-person through communication over a short period of time.

To understand the idea of viral marketing better, here are three essential criteria that must be met to ensure a successful campaign. It is crucial that the right message will be passed on by the right messengers within the right environment. Even without the help internet, making a message go viral in a short period of time is very much possible. Just be sure that you will be able to meet the said criteria to guarantee viral marketing success.

So, how can this be done? In order for a message to immediately go viral, it is critical that you find the right messengers to carry them.

Finding the Right Message Carriers

There are generally three types of messengers that you can use to pass on the information – Salespeople, market mavens, and social hubs. Market mavens are basically individuals who are always on the pulse of things. They usually are the ones who first get the information and they transmit it immediately within their social circle. Social hubs, meanwhile, have huge social connections.They serve as a bridge or connector for the market maven. The salespeople, meanwhile, are needed to amplify the information or message, making it sound more relevant and persuasive.

Creating A Catchy and Memorable Viral Message

It is important that the message that will be passed on is interesting enough to appeal to people. It should be something capable of spurring a viral marketing phenomenon. Remember that viral marketing can come in many different forms. And even without the internet, it is still possible to pass on your viral message through other mediums, like TV, radio and print ad. Of course, it is important that you first come up with a memorable and catchy message that people will pass on to others.  Keep in mind that the success of your viral marketing campaign relies greatly on the message that you want to go viral.

Timing as well as the campaign’s context will also have a significant effect on your viral marketing campaign. For instance, if you have embedded a viral message on a TV ad for phlebotomy training classes, knowing the proper time to show the ad on tv is crucial. Depending on your target demographics, you have to find a timeslot where most of your targeted audiences are tuned in on their television sets. By doing so, getting the information out there and allowing it to go viral will be much easier.

There are actually a lot of ways for you to be able to get your viral message out there, aside from the internet. If you are not as internet-savvy as most people, you can use TV, newspaper, radio and even mobile phones to help you disseminate the information about your product or service. Just be sure to find the right person to send them to so that the chance of the message going viral will increase exponentially.

 

What Type of Content Goes Viral?

Viral marketing, which is most often through online video marketing, is a great way to get a massive amount of traffic, backlinks and money. While the art of viral marketing is sometimes a game of hit-and-miss, there are several types of content that have proven to go viral more than anything else.

First to Tell
Has something new happened? If you are the first to tell everyone, then you will almost always beat out the competition, even if you are relatively unknown.

Cute Videos
Is there anything cuter than a baby tea cut Pomeranian sneezing? Probably not, and millions of people are going to agree. Go for the cute approach, but only do so if you are willing to be associated with cute marketing.

Play to Social Marketing
Social marketing has proven one thing: people love being social online. Use this to your advantage. Ask people to share your video on social networks, make your video as Web 2.0 as possible and stream it as much as you can to every social network. Not only that, but ask people to talk. Commenting can help your video become viral, and you can get comments just by asking for them.

Do Something Unexpected
Most viral marketing doesn’t come from the expected. There are only so many tea cup Pomeranians someone can see before they become sick. Don’t do the same thing everyone else is doing, do something completely your own and you will start your marketing virus.

Heartfelt and Emotional
Give people something to cry about, or make the marketing so full of emotion that people can’t help but feel something from your video. Emotions have always help spread marketing, and getting people to feel something will make them want to share your marketing.

Make Them Laugh
Instead of emotional tears, make them cry from laughter. If you can do something that is really funny, then everyone is going to want their friends to laugh too, and the virus begins.

Informational
While emotions and laughter help, sometimes a video that is incredibly informative can become viral. Don’t think that informative means boring, because it doesn’t and it shouldn’t. A boring video will never be shared (unless it is so “awesomely bad” boring that it deserves sharing, but this could backfire). Also, don’t reiterate what everyone knows, say something new.

Controversial
Go against the grain and light a fire under someone. While being overly controversial can backfire by making people too angry to share your video, but being controversial enough will get people interested in commenting and sharing your content.

 

iPhone 4s vs Evo 4G: The Major Differences

One of the iPhone 4s closest competitor is HTC’s Evo 4G. One look and you wouold know that the phone was definitely created as the iPhone’s competitor, with almost everything matched head-to-head. After careful review on the two phones, here is a look at the major differences between the two.

The very obvious difference is that the iPhone 4s runs on iOS 5 while the HTC Evo 4G runs on Google’s Android OS. It is also pretty obvious that whatever iOS is serving up for their iPhone fanboys, Android has pretty much found a way to match it up and tighten the competition. But while owners are still looking for ways to learn how to unlock iPhone 4s to maximize its use, Evo 4G’s Android OS give a lot of freedom in terms of application downloads where there are tons of freeware all over the internet.

Another major difference between the devices is the material. HTC Evo 4G is all plastic, but still feels premium. But the iPhone 4s has a better quality and feel to it since it is made of metal and glass. Apple has certainly put a lot of thought when it comes to the iPhones looks, and it is more the phone of choice for fashionistas and those who prefer its aesthetic appeal. Evo 4G is pretty much for the geeky type who still want a phone that looks classy.

And if email is a big thing for your daily mobile use, you will need to check which email service you primarily use. Evo is perfect if you use Gmail, while the iPhone is pretty much good for all other email services. The same could not be said though if you opt to avail of iPhone 4s unlocked services to unleash iphone 4s to its fullest potential.

 

How to Get Started in Viral Marketing

Have you heard of viral marketing campaigns spreading throughout the social networking sites? In case you haven’t, these are internet initiatives that use social media to generate leads and level up brand management. These work on all platforms and exponentially increase their reach with just minimal effort on the part of the marketer or advertiser. Sounds too good to be true, isn’t it? Yes, it may be like that but not really.

Viral marketing is very effective when the goal is set clearly because you base your marketing tactics on the desired outcomes. Campaigns of this type aim to evoke a certain reaction from people such as shock, surprise, laughter and others which prompt the users to share the content to their friends.  Videos, images and interactive flash games are the most common tools used in viral campaigns. If you want to get started on viral marketing, here are a few tips on how to effectively execute it.

  • To create something viral, you need to get started with exciting and new ways of marketing tactics such as making a short video, writing messages on Twitter, recording a podcast, etc.
  • Of course, the form of the viral campaign is important but you also need to think about the content. For it to become viral, the content of the material should be contagious. This means that the message should be able to touch the consumer’s interests to increase the chance that they will share it to people within their social circle and beyond.
  • Your blog posts should be able to demonstrate your exciting and new thoughts. You could offer advice or tips, recommend publications, share videos and sites.
  • Make your RSS reader as your home page and subscribe to RSS feeds to keep yourself abreast with the latest posts.
  • Establish your network by updating yourself on the hottest topics. Allot at least 15-30 minutes of your time to read blogs and post comments. Make sure to create new connections especially in social networking sites.

These are simple yet very effective ways to create a viral campaign material that will definitely take the virtual world by storm. Of course, your mantra must be comprised of patience, creativity, resourcefulness and a lot of hard work to make the start easier. You may visit some sites to get some inspiration on how to execute a viral marketing tool and make online users pass it on to their families and friends. Get your brains and your gadgets working and start creating your viral masterpiece.

 

 

Promote Your Business and Widen Your Audience Reach through Social Media Marketing

Are you looking for effective ways to promote your business without having to spend much? If so, then you should join the bandwagon, and begin conceptualizing an effective social media marketing campaign. The emergence of social media sites, such as Linkedlin, Facebook, and Twitter, has provided small and big businesses a great marketing platform where they can advertise the products or services that they are offering.

Due to the growing demand for internet marketing, a lot of companies are now offering specialized social media marketing services tailored exactly to the specific needs and preference of clients. Marketing through the use of social media is essential to quickly build a solid and loyal client base. This is also critical for new businesses to be able to expand and grow faster.

Unfortunately, not all know how to maximize the power of social media to their business advantage. This is where professional internet marketing strategists come in the picture. Whether you intend to avail of the services of social media marketing Toronto or social media marketing Boston, it is important that you do a background check of the company you wish to hire to lead your social media campaign. Doing so will allow you to ascertain that you will be getting a good value for your money. Keep in mind that professional social media marketing services do not come cheap so it is essential that you will be guaranteed with results. There is no point in hiring an expert internet marketing strategist if their online marketing campaign will end up a total failure.

 

Looking For Viral Marketing Ideas?

Are you looking for ways to promote your online business to a greater number of people? Have you heard of viral marketing tactics? Most often, people refer to viral marketing as something that is only short-lived and temporary. Well, it is undeniable that many online advertisements suffered that fate but the real viral campaign is set for longevity!

Viral marketing has existed for a long time already and its effectiveness has long been proven in the market. These types of marketing would still be effective if the Internet, smartphones and other instruments of communication were to be rendered useless. Here is a rundown of some ideas for your viral campaign planning.

  • Use your skills in creating a web forum or bulletin board. Make one for yourself and let people use your online board for their own websites. People who do not have discussion boards online will find this very useful. Make sure to include your banner on top of the forum or bulletin.
  • Buy the rights of a viral e-book and let people distribute the free e-book to their online visitors. When your visitors’ visitors give the e-book away, your ad will continue to spread on the World Wide Web.
  • If you are talented in creating web designs, then it’s about time you use your gift for a viral campaign! Make some graphics, templates and other cool stuff and upload these on your website. Allow your visitors to use these but do not forget to include your witty advertisement pieces on them. Also, ensure to include a link back to your own site in the copyright notice.
  • Write articles about your services or products and post them on the Internet. Let the readers reprint these on their sites, newsletters, magazines, e-books and e-zines. Always place the article reprint option at the bottom of your articles and include your resource box as well.
  • Create an e-book and let online users place their advertisements in it. In return, they must give away the e-book to their visitors and e-zine subscribers too.
  • Search on the Internet for products that are selling licenses for “branding rights”. These will allow you to give away products for free to your visitors online. Include your own name, site and contact details so people could reach you.

If you want to achieve a viral traffic pouring into your website, then, do not hesitate to try the tips aforementioned.

 

Three Great Ways to Make Some Money Online

There are a lot of ways for one to make money online. In fact, a lot of people are now managing their online businesses. Many work online to supplement their current income but it is also possible to make your online business the main source of your income. So, if you are seriously thinking of venturing in an online business, here are some effective ways to earn money in the internet.

If you have the knack in web designing, then you can get paid online designing websites or even making logos. Freelance web designers use the internet as a platform to find more clients. A lot of companies these days opt to outsource web designing jobs thus boosting the income opportunities for capable web designers with impressive artistic skills.

Another way to earn money online is to sell a variety of stuff. You can use Craiglist to post advertisements of the products you are selling. Craiglist is visited by a lot of people around the world thus increasing your chance of making a sale. eBay is also a great online avenue for selling items. Be sure to price your products reasonably to gain the attention of serious buyers.

It is also possible to make money on twitter. You are probably wondering how can you earn by tweeting. Well, there are now a number of companies who are very much willing to pay for SPONSORED TWEETS. These companies will actually pay you by simply logging on your twitter account, and tweet about certain product offers. All you have to do is to do what you do best – tweet, tweet, tweet. A lot of companies these days see twitter as a great advertising tool to reach a wider audience so they pay people to tweet on their behalf.

See, there are plenty of ways to earn money online, but of course, you also have to be careful when choosing online job opportunities as some of them might be a scam. Always be vigilant and ensure that you are only engaging into legitimate online work opportunities.

 

 

How to Choose the Right Hosting Service Provider

With many hosting companies offering great web hosting services these days, choosing the right one wouldn’t be that easy. To help make the selection easier for you, here are some of the important criteria that you have to pay attention to.

Bandwidth

A good web hosting provider must be able to provide enough bandwidth to ensure the efficient transfer of data within your site. If you are expecting your online business to grow rapidly, then it is better to look for a web hosting company offering unlimited bandwidth. By doing so, you are sure that you won’t be encountering bandwidth problems later on.

Tech Support

It is highly advised that you find a web host provider offering excellent tech support and customer service. Web hosting providers offering 24/7 customer support channels (live chat or phone support) means that you can contact them anytime in case you encounter problems with your site. Efficient customer service and tech support is vital to ensure that you avoid downtime on your site, which can greatly affect your business and might even turn off potential clients.

Cost

This is definitely an important factor to consider when selecting which web host provider you should settle for. Various hosting providers now offer different kinds of hosting plans. Keep in mind that the most expensive web hosting package is not always the best choice. If you are short in hosting budget, look out for coupon codes, discounts and special promotions so you can take advantage of bigger savings.

 

 

A Few Examples of Successful Viral Marketing

If you want a speedy and cheap way to promote your business throughout the World Wide Web, familiarize yourself with the concept of a viral marketing technique. This is an Internet-initiated marketing campaign that makes use of contagious, catchy advertising contents and allows online users to share it with other users. When traffic on your website increases, it means that your chance of selling your products is also significantly boosted.

Truth of the matter is, there are hundreds, even thousands of successful viral marketing materials on the virtual world today. Here is a list of some of the most remarkable and memorable viral marketing campaign ever used.

Hotmail

With its free email addresses sand services giveaways, Hotmail.com has become a classic example of a successful viral marketing. They allowed users to attach a tag at the end of every free message to promote their company and the number of registered users dramatically increased within less than a year.

Coca-Cola Zero

The leading soda company’s slogan “Zero is More” became a viral hit all over the world. After drawing the attention of people, discussions about the meaning of “Zero” appeared in blogs and forums. These paved the way for the introduction of Coca-Cola’s new flavor, Coke Zero.

One Red Paperclip

Kyle MacDonalds posted a seemingly nonsense offer on Craiglist and he wanted to trade one red paperclip for a “bigger and better” object. From that moment, MacDonalds was able to trade 14 times and was also able to acquire a two-story farm house. He also attracts around 200,000 visitors per day on his website and earned thousands of dollars for the Google Ads.

Million Dollar Homepage

This time, Alex Tew created a pixel viral strategy by trying to sell a million pixel advertisements on his own website. He had done this to raise money for his schooling. Because of his successful viral marketing campaign, he has been able to generate millions and became an inspiration to many.

Batman The Dark Knight

Warner Bros. does not only create amazing films and animations—they also came up with an effective viral marketing strategy. A simple teaser which featured a lone bat came out a year before the movie was rolled out. When users clicked on the website, they were led to a different page. Clicking again on the site sent the users to another page. After some time, users were asked to give their e-mail addresses to obtain a code that would unveil the hidden image. The image was that of Heath Ledger as “The Joker”.

 

 
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